RIGID Press Release

The 360-Series Laser Edition has revolutionized the off-road lighting industry with RIGID’s patented Hybrid Optic system, which combines a reflector and a focusing lens to maximize optical efficiency. RIGID’s latest innovation, the 360-Series Laser Edition, utilizes this technology in conjunction with Osram LED’s and a Kyocera SMD... Read more...

Las Vegas, NV - RIGID Industries, the leading manufacturer of off-road lighting solutions, is proud to announce that their President, Mitch Williams, will be speaking at a press conference on the future of lighting at the Specialty Equipment Market Association (SEMA) Show. The event will be held on November 1st at 10:30 AM at the Las Vegas ... Read more...

He didn’t know it at the time, but Mitch Williams literally grew up with SEMA. The second-generation hot-rodder came of age as the organi-zation negotiated with scale-model builders for accurate representa-tion in model-car graphics. “Well, I was the kid building those model cars,” he says. “I knew all the SEMA brands well ... Read more...

Crandon, Wisconsin, 9/4/22 - Jerett Brooks made his return to Crandon Raceway determined to secure the Pro 2 Championship! With a 3rd place in the final race of the season Saturday and a 2nd place in the Pro2 World Cup Sunday. Jerett came into the weekend with 2 points separating himself and 2nd place. After qualifying 2nd Jerett gained a single... Read more...

  Professional off-road racer and nationally syndicated radio and television host Jim Beaver gets back into his fastest office of all this weekend, returning to action in the #2915 General Tire UTV for another shot at Vegas to Reno on Friday. Competing in the Trophy Unlimited class, Beaver will first take part in Head to Head Time Trials ... Read more...

  Ultra 4 Racing Black Hills Throw Down - Sturgis, South Dakota at The Buffalo Chip motorsports complex  This race in Sturgis is among my favorites! The race track is a riot, the atmosphere is really fun and the festivities of Bike Week are awesome! Not to mention the beautiful sights like Mount Rushmore, Crazy Horse and Needles ... Read more...

Championship Off‐Road • Rounds 7-8 • Dirt City Motorplex • Pro 2 Race Report  Lena, Wisconsin, 8/1/22 - Jerett Brooks made his return to Dirt City Motorplex on the gas! With a fastest qualifier Friday and back to back 2nd place podium position for the weekend. Jerett kicked the weekend off with a 2nd place podium finish Saturday. ... Read more...

  July 15-16th ERX Raceway, Elk River MN.  The team headed back east to Minnesota to one of our favorite tracks on the circuit, ERX Raceway. ERX has a very technical track with many cool options for passing which makes for great racing.    Turbo UTV Ronnie would take the green flag in Rd. 5 sitting second row and move... Read more...

It was a great weekend out in Crandon, WI for the CP94 team on June 25 & 26! It had been 9 months since Christopher's last race in his Ford Ranger Pro Lite, but that did not slow him down from 2 podium finishes, a 1st place finish on Sunday and 3rd place finish Saturday.“It feels great to go back to Crandon and get a win in the Pro Lite! My ... Read more...

Professional off-road racer and Red Bull athlete Mia Chapman and her family race team conquered one of the most challenging off-road races in America on June 25 with a podium finish in the second annual Vision Wheel Baja Nevada, the longest race on the 2022 Legacy Racing Association calendar. Chapman and her #1937 Yokohama Tire/Vision Wheel Polaris... Read more...