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RIGID INDUSTRIES NAMES ANDY KROLL PRESIDENT

RIGID INDUSTRIES NAMES ANDY KROLL PRESIDENTKroll brings over two decades of experience in brand marketing and sales to his new leadership position at RIGID Industries.GILBERT, ARIZ. (Jan. 22, 2025) – RIGID Industries, an industry leader in off-road performance lighting, has just announced Andy Kroll will join the company as its new president. ...

RIGID INDUSTRIES PARTNERS WITH OFFROAD LIGHTING PRO LTD TO REACH NEW CUSTOMERS IN CHINA

The strategic partnership brings RIGID’s high-quality LED lighting solutions to a growing and enthusiastic overseas market   GILBERT, ARIZ. (May 9, 2024) – RIGID Industries, an industry leader in off-road performance lighting, has just announced a new partnership with its first official distributor in China. Partnering with ...

Rigid Industries Sweeps King of the Hammers Desert Challenge

Rigid Industries Sweeps King of the Hammers Desert Challenge Rigid Industries-backed racers Christopher Polvoorde and Brock Heger took top honors in the fifth annual Desert Challenge at King of the Hammers over the weekend, giving the brand a weekend sweep. It was Polvoorde’s first overall Unlimited win in the Desert Challenge, while Heger’s ...

Rigid's January 2024 Newsletter

The 360-Series Laser Edition has revolutionized the off-road lighting industry with RIGID’s patented Hybrid Optic system, which combines a reflector and a focusing lens to maximize optical efficiency. RIGID’s latest innovation, the 360-Series Laser Edition, utilizes this technology in conjunction with Osram LED’s and a Kyocera SMD ...

Rigid Industries' President, Mitch Williams, to Discuss Future Lighting Innovations at SEMA Press Conference

Las Vegas, NV - RIGID Industries, the leading manufacturer of off-road lighting solutions, is proud to announce that their President, Mitch Williams, will be speaking at a press conference on the future of lighting at the Specialty Equipment Market Association (SEMA) Show. The event will be held on November 1st at 10:30 AM at the Las Vegas ...

Mitch Williams 2023 SEMA Hall of Fame Inductee

He didn’t know it at the time, but Mitch Williams literally grew up with SEMA. The second-generation hot-rodder came of age as the organi-zation negotiated with scale-model builders for accurate representa-tion in model-car graphics. “Well, I was the kid building those model cars,” he says. “I knew all the SEMA brands well ...

Jerett Brooks wins the Pro2 Championship at Crandon International Raceway

Crandon, Wisconsin, 9/4/22 - Jerett Brooks made his return to Crandon Raceway determined to secure the Pro 2 Championship! With a 3rd place in the final race of the season Saturday and a 2nd place in the Pro2 World Cup Sunday. Jerett came into the weekend with 2 points separating himself and 2nd place. After qualifying 2nd Jerett gained a single ...

Jim Beaver Returns to Vegas to Reno Looking for One Spot Better in 2022

  Professional off-road racer and nationally syndicated radio and television host Jim Beaver gets back into his fastest office of all this weekend, returning to action in the #2915 General Tire UTV for another shot at Vegas to Reno on Friday. Competing in the Trophy Unlimited class, Beaver will first take part in Head to Head Time Trials on ...

Jake Versey at Ultra 4 Racing Black Hills Throw Down

  Ultra 4 Racing Black Hills Throw Down - Sturgis, South Dakota at The Buffalo Chip motorsports complex  This race in Sturgis is among my favorites! The race track is a riot, the atmosphere is really fun and the festivities of Bike Week are awesome! Not to mention the beautiful sights like Mount Rushmore, Crazy Horse and Needles ...

Jerett Brooks records Back to Back 2nd place podiums at Dirt City Motorplex

Championship Off‐Road • Rounds 7-8 • Dirt City Motorplex • Pro 2 Race Report  Lena, Wisconsin, 8/1/22 - Jerett Brooks made his return to Dirt City Motorplex on the gas! With a fastest qualifier Friday and back to back 2nd place podium position for the weekend. Jerett kicked the weekend off with a 2nd place podium finish Saturday. ...
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